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What do ski property buyers look for?

Posted by Ski Property Shop on March 14, 2022

The Alps dominate the top destinations for ski property purchases. Some 41% of respondents are planning to purchase in Switzerland, followed by France at 39%.

02. Renting out is less of a consideration for those with higher budgets
Respondents with budgets under €1 million were significantly more motivated to purchase if they were able to rent out the property (80%), compared to those with budgets over €1 million (38%).

72% of respondents with a budget of under €1 million rated a rental and management programme as somewhat important or very important when considering a purchase, compared to just 21% of respondents with a budget of over €1 million.

03. A place to play and work
One of the most notable impacts of Covid-19 has been the increased tendency for individuals to work from home. Over half of respondents (56%) stated that they did not work a single day at home prior to the pandemic; however, ‘after’ Covid-19, less than 10% expect not to work a single day from home. The need to accommodate these trends is having an impact on purchasing decisions – one-third of respondents now state that their decision was influenced by the amount of time that they will be working remotely.

04. In search of mountain vistas
Buyers of ski properties value a good view: some 98% said that this was an important factor in their purchasing decisions. Access to high-speed internet (83%) and some outdoor space (76%) were the next most important factors.

05. A home for all seasons
As owners look to make greater use of their ski properties, a dual-season resort is now the most important locational factor for buyers. Convenience is crucial too, with proximity to amenities and ski lifts both key determinants.

Why do you want to buy a ski property:

Source: Savills research

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